As we joyfully conclude the celebration of the 50th anniversary of Nikken in 2025, a new chapter begins—one that invites us to look forward with gratitude, clarity, and renewed purpose. As we approach the next 50 years, we reaffirm our roots and strengthen the very DNA that has guided us throughout our journey.

During every anniversary celebration, I witness something powerful: a unique wellness energy that unites us. What we share is the heart of Nikken—a spirit that recognizes the value of every individual and honors the contributions each person brings.

We express our deepest appreciation to Mr. Masuda, Mr. Watanabe, and all the visionary leaders whose dedication built the foundation upon which Nikken stands today. Many others joined throughout the decades, adding their trust, their dreams, and their stories to what has become a 50-year global legacy.

When we ask how Nikken has influenced the lives of those who joined our journey, their answers go far beyond product benefits. They speak of transformations in their personal and professional lifestyles. Many recall the impact of the trainings they attended; others highlight the fulfillment they felt while contributing to the well-being of others. Yet, everyone agrees on one point—they could feel the heart of Nikken.

So, what is the heart of Nikken? It is not easily defined by a simple concept. Instead, it is something we experience—a collective heartbeat driven by the desire to contribute meaningfully to society. It is the joy of bringing hope to someone else through our actions, our values, and our noble gestures. This spirit is anchored in our legendary Five Pillars of Wellness and in the enduring words of our founder: “You are irreplaceable because you are you.” These words remind us of the profound importance and uniqueness of every individual in our world.

As we step into this new chapter, I invite you to reflect on your own worth—on the power you carry simply by being alive, capable, and full of potential. Envision the many possibilities that can unfold when you embrace your dreams and allow yourself to imagine a bigger, brighter future.

From that place of awareness, celebrate life deeply. Cherish the people you love. Make every moment meaningful. And in this season, more than ever, let your loved ones feel how truly special they are.

Wishing you and your family joyful celebrations and a holiday season filled with hope, love, and inspiration.

Happy Holidays.

Luis Kasuga