Decades of industrial farming have reduced the mineral content in fruits and vegetables. This translates to vegetables that aren’t as nutrient-dense as they used to be and fruits with fewer essential vitamins—which means your body’s nutritional needs might not be met through diet alone. In other words, there is a nutrient gap that needs to be addressed through targeted supplementation.
Bioavailability refers to the amount of a nutrient the body actually absorbs versus what is unusable. Absorbability is an important factor to consider when evaluating nutritional supplements, because no matter how potent or effective an ingredient or formula might be, it would not be useful if the body cannot use it. Whether an ingredient is bioavailable is influenced by various factors, including its chemical and/or natural form, the delivery methods (advanced as in liposomal formulations or not advanced) and the presence of dietary fat. In other words, the combination of the ingredients, delivery methods and the condition of the recipient (heart, lungs, liver, brain, etc.) all matter when it comes to bioavailability.
Nutrition industry experts highlight synergistic ingredient combinations, enhanced bioavailability, and delivery innovations as demand increases for multilayered support for healthy aging. Featured ingredients score high in bioavailability, aligning with a growing emphasis on scientifically supported formulations that improve overall product performance. Market insights data indicate a 9% growth in bioavailability claims in global supplement launches from September 2020 to October 2025.1
Silvia Pisoni, global operational marketing director at Gnosis, says, “Combining clinically validated nutrient forms with innovative delivery technologies is a winning strategy for effective vitality outcomes. For example, MenaQ7 Matrix is a patented delivery technology for the clinically validated vitamin K2 as menaquinone-7 (MK-7), offering superior bioavailability and stability. This enhanced absorption and protection make the MenaQ7 Matrix an ideal choice for supporting cardiovascular health, cognitive function, and overall well-being.”2 (MenaQ7 is a patented ingredient in the Kenzen BDZ® bone health formulation.)
Kenzen Lactoferrin® 2.0 is an advanced formula designed to provide a superior delivery system that supports nutrient utilization and balance. Nikken enhanced this with a powerful blend of organic Inulin, Ginger and Turmeric, a combination designed to work synergistically to support digestive health and provide antioxidant effects as part of a healthy lifestule.
Golden Gut Formula is a more recent formula that also features an advanced delivery system. As the product name clearly states, this formula is designed to support gut health. Thanks to innovative three-layer encapsulation technology, the beneficial bacteria in the formula are protected from naturally-occurring stomach acid, so that they may reach your intestines. The effervescent powder dissolves quickly, making the nutrients readily available.
With Kenzen® E-On, an advanced liposomal delivery technology known as Double Nutri, is designed to support nutrient availability. The technology is designed to help deliver the special blend of botanicals that include ashwagandha and saffron, as well as N-Acetyl-L-Tyrosine and L-theanine— commonly used in formulations focused on attention and mental clarity.
One of the first Nikken nutritional formulations is Kenzen Jade GreenZymes®. Barley grass is known to be rich in enzymes, but more importantly, Kenzen Jade GreenZymes® is formulated to support the bioavailability of its nutrients. How? The organic young barley grass is minimally processed with low heat and cold-pressed to help preserve the freshness of the active enzymes as well as the chlorophyll and other essential nutrients.
Sometimes the structure of an ingredient makes a difference. Pink Collagen Complex is made with hydrolyzed, small collagen peptides. These small-size peptides are designed for effective absorption and bioavailability.
Fill in your nutrient gaps with Kenzen Smart Nutrition!