From Personal Need to Helping the World

Companies are started for many different reasons. Isamu Masuda founded Nikken because he personally had a need and nothing fulfilled it. In the true spirit of entrepreneurship, he thought outside of the box and found a way to fulfill his personal need and in doing so, created a company that could do the same for countless people, first in Japan and eventually, globally.

Young Masuda became the son of a single mother when his father died in World War II. His mother managed a small shop, and when he was 18, young Isamu found a job with a bus company. Over the next few years, he worked his way up from washing buses to being a desk clerk.

Married at age 27, Masuda was intensely interested in ways to improve health, possibly because he personally did not have a robust constitution. He started to work at a shop providing health-related products. His goals and career path changed when his son was born with daunting health challenges. The need to support his family and help improve the health of his son and himself, was enough to spur him into action. Doctors told him his son’s recovery would be expensive, so the new father logically decided he had to find a way to make a lot of money.

Inspiration came in the form of personal experience. Japanese people are introduced to hot baths early in life and grow accustomed to communal bathing. Families enjoy public baths with a key feature: pebbles on the floor of the baths stimulate the feet. Creatively thinking, Mr. Masuda combined the concepts of the stimulating pebbles with the age-long practice of using magnets, believed by Japanese to be therapeutic. He created the first magnetic insole that could be placed inside shoes.

His invention was a hit almost immediately. His customers claimed they felt better in different ways. They said their circulation improved, they felt more energetic and they were getting better sleep. But Masuda was not a businessman and didn’t know how to expand, so he reached out to an experienced financier. Together they grew their insole business.

Nikken sold only insoles for the first three years of business. They were sold to help improve overall energy through stability and stamina from the feet upward. Independent distributors later expanded into other countries and Nikken has now been an international company for more than 45 years.

Kenko Insoles are now available in two variations: mStrides and mSteps. Both continue on the Japanese tradition of magnets for therapeutic usage combined with the effect of the hot bath pebbles. The contemporary insoles make use of patented magnetic DynaFlux® technology. Depending on preference you can choose Kenko mSteps® insoles that are “bumpier” for more intense massage effects or Kenko mStrides® for a smoother surface. Both are durable, provide support for feet, legs and back, and are ventilated so feet stay cool.

As the flagship product line, Kenko Insoles have withstood the test of time and have built a huge fan base. Here are a few examples of what people with happy feet say:

” I used to have discomfort on my ankles for years. Since I wear the mStrides, the discomfort went away! So grateful for the technologies!” U. Pho

“I feel grounded and connected all day with my mStrides.” C. Aubry

“Ever since I was 7 years old, I’ve had challenges with my joints and being on my feet for long periods of time. I consistently wear mSteps or mStrides in my shoes and even my sandals. I like both so I just keep them, without switching them out. I no longer feel challenged when I’m on my feet!” B. Richmond

“I teach aerobics and strength training so when serious foot discomfort threatened my ability to that as well as to hike and dance, I needed help. My friend gave me a pair of mStrides and I was amazed. My feet felt great, I had tremendous energy in my legs and my class even told me I was too peppy! That was 20 years ago and I’ve never taken them out of my shoes. It’s mind-blowing how a product can be so effective and so simple to use.” C. Livingston

“When I started working at a cable plant, I had to climb stairs throughout the day while wearing steel toed boots. My back and legs were strained and I could barely walk by the end of the day. I order mStrides and put them in my boots. Now I am able to go up and down the stairs as many times as needed without worrying if I will make it to the end of the day. I am so grateful.” – A. Markus

“I am a busy mom and entrepreneur business owner. I love my mSteps—it’s one of the easiest things I can do to improve my well-being without adding another thing to my to-do list. I have improved balance and feel that it supports the flexibility of my back, while my energy levels are better during the day. Slide them in the shoes and forget about it.” A. Weinberg

How are you doing with your Summer Active Wellness regimen? Walking, hiking, running or gardening, traveling and anything you do on your feet can be surprisingly easy with Kenko Insoles. From now until September 30, you can save 20% off the Summer Active Wellness Pack. It contains three Nikken technologies—nutrition, magnetics and PiMag® water— with a jar of Kenzen® Super Ciaga® powder, a pair of Kenko Insoles (choose mStrides or mSteps) and an eco-friendly PiMag® Sport Bottle.

Small but Mighty: The Powerful Blueberry

Blueberries are part of the genus Vaccinium. The main types of blueberries are highbush, lowbush, rabbiteye and half-high hybrid varieties. The most common blueberry for commercial cultivation is the highbush type. There are many varieties of blueberries each with their own characteristics in terms of size, growing season, flavor and ability to withstand cold.

Globally, blueberries are grown in high volumes in Chile, Argentina, Colombia, Peru and Morocco, but the United States is the largest producer. In Europe, Poland used to be the leading producer of blueberries but has been overtaken by Spain. Increasing demand for this delicious “snacking food,” as it’s often referred to in Europe, has resulted in new plantations being established in countries such as Ukraine, Lithuania, Serbia, Croatia, Romania, and Georgia.

In both Maine and eastern Canada, First Nation people, notably the Wabanaki tribes, were among the first to discover and use wild blueberries for nutrition and healing purposes. Fast forward to the modern world and the American Heart Association has certified blueberries as a heart-healthy food. Here are some of the reasons why:

•          Blueberries are low in calories but high in nutrients. A single cup (148 grams) serving contains 4 grams of fiber, and RDI (recommended daily intake) of 24% Vitamin C, 36% Vitamin K, 25% Manganese plus smaller amounts of other nutrients. Made up of 85% water, one cup of blueberries only has 84 calories and 15 grams of carbohydrates, making it one of the fruits allowed on virtually every type of diet regimen.

•          Blueberries are believed to have one of the highest antioxidant levels of all common fruits and vegetables. Available year round in both Europe and North America, it’s an easy and delicious way to incorporate a healthy fruit into a daily diet.

•          The antioxidants in blueberries have been shown to help reduce a primary risk factor for heart disease by preventing oxidative damage to “bad” LDL cholesterol.

•          Several studies suggest that blueberries and blueberry juice may help reduce DNA damage.

•          The blue color in blueberry skins are known as anthocyanins, which are a type of antioxidant that have associated traits, including the possibility of promoting maximum brain function and delaying mental decline. Anthocyanins also show evidence of reducing the risk of heart attacks.

•          Several studies have shown that blueberries have anti-diabetic effects by helping to improve insulin sensitivity and lowering blood sugar levels.1

•          Research suggests that blueberries may aid muscle recovery after strenuous exercise, so more studies are being conducted to gather additional data.2

Wild blueberries are slightly different from cultivated ones. Wild blueberries are smaller and grow on lower bushes. Many wild blueberries are harvested using hand-held berry rakes, but some are machine harvested. Both wild and cultivated blueberries are usually sorted, cleaned, and processed within hours of being picked. Those not sorted for fresh fruit markets are separated and partially frozen for easier transport and longevity.

Kenzen® Super Ciaga® is an immune-boosting antioxidant superfruit powder made with a combination of berries— Organic Elderberry, Organic Blueberry, Organic Blackberry, Organic Maqui Berry, Organic Raspberry.

From now until September 30, you can save 20% off the Summer Active Wellness Pack. It contains three Nikken technologies—nutrition, magnetics and PiMag® water— with a jar of Kenzen® Super Ciaga® powder, a pair of Kenko Insoles (choose mStrides or mSteps) and an eco-friendly PiMag® Sport Bottle.

  1. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5187542/
  2. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6124147/

You Can Have Filtered Alkaline Water On-the-Go

Seasoned travelers know that airports don’t allow liquids to be carried on board airplanes. In fact, most airports do not allow liquids to go past security checkpoints. We are left with the options of purchasing high-priced bottled water at kiosks near the departure gates or drinking from water fountains, if there are any.

The PiMag® Sport Bottle is a game changer. It is portable so you can take it backpacking, on a walk, on the metro, on a cruise and on the plane—you can take it just about anywhere! It has a replaceable, patented nano-fiber filter that helps reduce contaminants, alkalize potable water and is made of eco-friendly materials. As long as you replace the filter, this bottle just keeps on working. This means you can fill it with water from taps, drinking fountains and any source of potable water. It’s the ideal travel companion!

Here are just a few testimonials from avid PiMag® Sport Bottle users who are committed to not drinking bottled water that adds to plastic waste and landfills:

“The PiMag Sport Bottle has been my life saver whenever I leave my house and especially when I travel! It’s so convenient being able to fill my bottle with even tap water. It eases my mind to know that I’m drinking clean, chemical-free alkaline water that tastes amazing!” S. DiMuccio

“I love traveling with my PiMag® Sports Bottle so I can have great water on planes. They won’t let us take water on the plane so I use my PiMag® Sport Bottle to clean the bottled water they give us. Also, I feel safe drinking the water when I ‘Nikkenize’ the l water that comes from the tap!” H. Rapp

“I love my PiMag® Sport Bottle.  I just returned from traveling for two weeks and at no point did I need to buy or concern myself with great quality water.  The airports now have depots where you can fill up your water bottles with semi-filtered water, but then I have PiMag® water filtration ready to go in my hands and I am so grateful!  It helps me stay hydrated and healthy as I am traveling.” B. Bertucci

“My husband and I have traveled across the United States, around Europe, South America and Japan with our PiMag® Sport Bottles. A few years ago, I met with the Head of the Mexican Consulate in Raleigh, N.C. We had lunch and I had my PiMag® Sport Bottle. He was taking his family back to visit in Mexico and he wanted a water bottle for each person. I was happy to be able to assist in making his trip better. Everyone loves PIMag® Water on-the-go!” K. Sargent\

“Whether I’m on a short five-mile hike with a fellow firefighter to help a patient or traveling long distances on a plane, the PIMag® Sport Bottle is our families’ go to source for great water. It’s small and lightweight and will fit anywhere.” V. Rogers

The eco-friendly PiMag® Sport Bottle is such an easy way to make a personal commitment to planet Earth. In doing so, you’re also paying attention to self-care in the form of hydration and alkalinity. You’re also being a good role model for the younger generations.

This is the perfect time to begin or renew your commitment to staying hydrated while decreasing your carbon footprint. The Summer Active Wellness Pack is composed of three Nikken technologies that work to support walking, nutrition and hydration. It comes with one PiMag® Sport Bottle, one pair of energizing magnetic insoles (choose your size of Kenko mSteps® or Kenko mStrides®) and one Kenzen® Super Ciaga® Powder (for a superfruit antioxidant and immunity boost). You get the pack at 20% off from now through September 30.

Choosing Freedom Every Day

Freedom is an ideal that many of us consider in a global way and on certain holidays, we may take time to think about it in more profound ways. In North America, we celebrated Canada Day on July 1 and U.S. Independence Day on July 4.

Freedom can be a personal choice. One of the most inspiring examples of this freedom mindset—to choose freedom regardless of circumstances—may well be personified by Nelson Mandela. During 27 years of imprisonment under deplorable conditions, he managed to stay true to himself and keep his spirit intact. When freed and asked repeatedly how he managed not only to survive but to emerge stronger than ever, he quoted William Ernest Henley’s poem Invictus.1 The two key lines that Mandela immortalized with his personal story are: “I am the master of my fate: I am the captain of my soul.”

Humans Being More is the Nikken approach to being the “master of my fate” and “captain of my soul.” By working on our inner selves every day of our lives, we develop into who we are meant to be. Few of us will live heroic lives akin to that of Nelson Mandela, but many of us may live productive lives that positively impact others. “Being more” is an evolution and does not stop. It is embodying the words of Theodore Roethke in his poem The Waking: “I learn by going where I have to go.”2

Going where we have to go is similar to the Nike motto: “Just Do It.” Take the plunge. Don’t overthink it. Go with your gut. Over-analysis is paralysis. We’ve heard these exhortations to action over and over again, because actually doing something is what makes our choices happen, not just mulling them over. Our freedom mindset is what propels us forward and enables us to take action.

The freedom to do something of our choice (or not) is a gift. In contemporary societies, it’s common to feel obligated to attend certain functions, to be at the beck and call of family members and friends, to work unpredictably long hours—to surrender to the requirements of others. Much of this is a part of adulthood, but self-care is also needed for us to endure for the long haul. Taking time for ourselves each day—to exercise, read something of actual interest, pay attention to pets, or have a nice cup of tea—are part of the freedom mindset.

Choosing freedom does not mean shirking responsibilities or feeling entitled to things we did not work for. When someone has never had to work for something desired, entitlement sets in. This entitlement inevitably leads to discontent because there is no association with value. We naturally gravitate towards gratitude when we know the value of something and experience the effort of obtaining it. What do we have in each day that we are grateful for? We cannot feel free if we focus on what we don’t have. We can, however, focus on how to obtain what we want. Being able to choose what we want and to go after it, is also a type of freedom we sometimes take for granted.

Especially during uncertain times, we create our own lack of freedom by adhering to preconceived notions of who we should be or what we’re capable of doing. Then something happens to remind us that change is the only constant, and we can choose to go with the flow or swim against it, but inertia is not an option. Best of all, we find out that we are capable of so much more than we give ourselves credit for. When we use our freedom mindset, we surprise ourselves—in such good ways!

Whatever we choose to use our freedom mindset to accomplish—whether it’s to become debt-free, learn a new language, or to spend more time with our children and grandchildren—we can only rely on our own defined intentions to make it happen.

Successful entrepreneurs have the freedom mindset. They do not want to be bound by 9-5 limitations, they do not like the security of staying in a box, and they enjoy taking creative risks. In entrepreneur speak, they say that success is reached through a series of failures. In the freedom mindset, failure does not exist—failure is only a stepping stone to success.

Nikken wishes everyone a joyful summer filled with new experiences found with your freedom mindset! From July 1 through September 30, get the Summer Active Wellness Starter Pack that gives you access to three technologies: PiMag® alkaline water with patented nano-fiber filtration, organic antioxidant nutrition and patented DynaFlux®magnetics. You get one each of the PiMag® Sport Bottle, Kenzen® Super Ciaga® Powder and your choice of one pair of Kenko mStrides® or Kenko mSteps® at 20% off the total price.

1https://www.inmatesurvival.com/how-did-nelson-mandela-survive-27-years-in-prison/

2 https://www.poetryfoundation.org/poems/43333/the-waking-56d2220f25315